Emil Nava began his career as a runner for a film production company and went on to graduate and become an assistant director for Blink Productions where he managed video shoots.
He then signed to Academy, one of, if not the biggest music video production company in the world. After moving on from this employer, he worked for Between The Eyes and now works mainly for Pulse as well as freelancing for OB Management.
When Emil first started making music videos for independent labels, the budget would be between £5,000 and £10,000. However, his first budget for one of the bigger companies was for the band Kid British with the song 'Our House'. The budget was £20,000 and included filming in Manchester using local people for 1 day, 2 to 3 days editing and 10 days for pre-production planning. This shows just how fast-paced the music video business is.
Emil has made some of the best known modern music videos to date for number 1 artists including Rita Ora, Paloma Faith, Ed Sheeran and Jessie J. Jessie J's video for 'Price Tag' had a budget of £160,000 - Nava's most expensive video ever to produce.
Emil's top tips: 'Use extreme close ups whenever possible, do not shoot in long or medium shots for the whole song'.

No comments:
Post a Comment